A resale shop is the phrase most often used for stores that buy their merchandise outright from individual owners. A consignment or thrift shop can also be called a resale shop, but ONLY a store that actually consigns their inventory can be called a consignment store, and ONLY a store run by a Not For Profit organization is considered a thrift.
A thrift shop is run by a Not For Profit organization to raise money to fund their charitable causes.
These range from the large Salvation Army / Goodwill chains to individual
school, church or hospital thrift shops. Not For Profits can obtain goods through donations or they could operate on a consignment basis—some do both.
A consignment shop accepts merchandise on a consignment basis, paying the owners of the merchandise a percentage when and if the items are sold. The majority of such shops pay the owners from 40 to 60% of the selling price, and have a policy of displaying goods for anywhere from
30 to 90 days, although there is a wide range of policies across the country. Some consignment shops also purchase a variety of items outright from individual owners and/or wholesalers.
Q. How fast is the resale industry growing?
As consumer interest in resale increases, more and more
people are opting to open their own resale shops—resulting in an industry growth
of approximately
5% a year. This percentage reflects the estimated number of new stores opening
each year, minus the businesses that close. NARTS is proud to say that future
owners who look to the Association for education prior to opening, then continue
their education through NARTS membership, are very successful. Many resale shops
don't survive that critical first year because the owners did not do their
"homework" and had no idea where to begin or what expect.
Q. To what do you attribute the increased growth &
popularity of the resale industry?
There are numerous reasons for the growing popularity of resale. One is the
public's increased awareness of recycling. People would rather consign, sell or
donate their unwanted or unneeded items than add to the waste stream. Consignors
and sellers make money by selling under loved items at our shops, without the
expense, work, and bother of a tag or garage sale. By having a resale expert
price, display and market their goods, sellers realize more income than if they
attempted to do this themselves. Consumers that donate their goods to a Not For
Profit thrift store benefit from the tax deduction. Eco-aware consumers would also rather purchase recycled articles in order to minimize their impact on our limited resources.
Increased consumer
commitment to resale has resulted in new shops being opened throughout the
country. NARTS members have also been expanding and opening additional
locations. Some members are increasing their space to include specialty
categories such as bridal, teens, sporting goods or furniture. A number of
clothing stores have opened additional locations for furniture only―one
of the fasting growing segments of the resale industry.
Of course, one of the foremost reasons for the ever increasing popularity of resale is very simple... People LOVE a BARGAIN!
The public is also keenly aware that resale shopping means
higher quality for less money. In the recent
years of economic flux, when people watched their retirement accounts dwindle,
resale shopping attracted even more consumers. A new breed of shopper has
discovered resale and is taking advantage of the values found in both purchasing
and consigning or selling gently-used items. Today's consumer is economical and
has many places to spend their money. They would rather buy clothing, accessories and furniture for a third to fourth of the original price―leaving money for other things in life; such as, vacations,
saving for their children's college educations, investing for the future,
funding retirement accounts, and being able to enjoy their hobbies.
Resale shopping has become a favorite pastime for many
consumers. Savvy shoppers are allured by The Thrill of the Hunt!
There is always the customer who shops resale for the
adventure of finding a wonderful bargain or unusual item. The designer suit,
with new-store tags still attached, that sells for a tenth of its original price
is not a myth... it happens every day. The room furnished completely in recycled
style for less than $1,000 has even become commonplace. But the true gold mine
is the constant savings resale shoppers realize every day, both in their
personal budgets and in the reduction of waste by the recycling of gently-used
good possessions.
When people are trying to get more value for their money, resale is the natural
choice. Resale offers the best of both worlds... the chance to SHOP & SAVE!
Q. What does the National Association of Resale
& Thrift Shops do?
"NARTS provides the link for resale professionals to connect with their peers, and to learn how to prosper by
running their businesses in a more professional manner," says Tracy True
Dismukes, President. "We offer education in meetings,
networking and books available to members and non-members. Membership benefits include a monthly newsletter, discounts on meetings and some
books, and networking. All member stores are listed in the NARTS Shopping
Guide... the largest online listing of resale shops. Another valuable membership benefit is our
Ask A Mentor service, where members with specific industry expertise
offer their peers free consulting. Networking is also available online in the
message boards and chat rooms found in the Members Only section of our Web site.
The Association actively seeks out media attention for our industry and promotes
public awareness of the value of resale to consumers of all types. Our
membership is open to individuals who are already in the industry as well as
those in the process of opening a store."
Q. What three factors can spell success or failure
for resale shop owners?
Education and Networking: Awareness of exactly what you are getting into, and the need for gaining and sharing knowledge. A person who opens up without educating themselves about the industry cannot succeed. Resale shop
management is not as simple as the casual observer thinks. Without education on
how to open and manage a resale business, new owners can quickly fail. NARTS strives to keep resale businesses in business for the benefit of owners, shoppers, suppliers and the image of the industry.
Professionalism: Owners must realize that this is a retail business like any other and must be run as such. Professionalism is the key. Some prospective owners look upon resale as a way to
open a shop with little or no inventory investment. What they don't realize is that their investment must take another form—an investment in education and professionalism is necessary for success. Resale cannot be run as a part time hobby; it takes time, effort and knowledge to succeed.
Public Awareness: NARTS teaches members how to advertise, market and publicize their individual businesses. NARTS
also actively seeks recognition of resale as a vital segment of retail in the media across the country.
Q. What segment of resale is experiencing the
most growth?
Furniture is one of the fastest growing segments of the industry right now. We are seeing more and more of our members either expanding an existing location to accommodate
furniture or opening additional locations for furniture, home decor and
household items. Many scenarios fuel the popularity of resale furniture stores.
Newly married couples seeking quality furniture at a great price. Empty nesters
moving from large family homes to smaller condos have furniture to consign, sell
or donate. College students trying to furnish their dorm rooms or campus
apartments on a shoestring budget. Career transfers often prompt people to sell
some of their household possessions rather than pay high moving costs. Once
relocated, the smart shoppers search out resale furniture stores as the best
place to shop and save. And lastly, there is the frequent reminder of the great
buys available in resale, thrift and consignment furniture stores on the popular
cable television decorating programs such as "Trading Spaces", "While You Were
Out" and "Decorating on a Dime."
Apparel stores which target a specific market are also gaining in popularity. Plus size stores are opening across the country. They are designed and staffed to cater to the needs of the "big & beautiful" customer.
Other growing areas are teen and men's clothing. Since both teens and men are beginning to realize that there are wonderful values to be had, shops are adding or expanding their departments to capture these
unique markets.
Many of today's teens were raised with
baby equipment, toys and clothing from resale shops. It was just natural that
once they began shopping on their own - with their own money - they would
continue to shop resale. Teens have more expendable income than ever
before, much of which they earn themselves... of course they are careful how
they spend those hard-earned dollars. In addition to saving money and recycling,
teens are attracted to the unique merchandise they find in resale shops. They
have also become valued suppliers to the resale industry as they consign or sell
their clothing in local shops.
Pre-owned sporting goods, music and computer-related items, too, are becoming popular resale shop offerings.
Q. How is the resale
industry effected by eBay and home clothing swaps?
Definitely in a positive way! eBay has made the idea of resale even more
mainstream. When people realize the bargains available by shopping for gently
used items they flock to their local consignment, resale and thrift shops—a more
secure and convenient way to shop resale.
Swap parties are a social event where a group of friends
gather to exchange clothes or household treasures. They introduce new customers
to the concept of resale. Once they get hooked they are anxious turn their no
longer wanted goods into money instead of trading. Party goers are also
attracted to shopping in resale stores by the larger variety of merchandise
available.
Q. How has the image of resale changed?
A few decades ago, people had an image of resale shops as being dark, musty, disorganized junk stores. It was not unusual to see a customer "hide" in the fitting room if a friend or neighbor walked in while they were shopping. People were ashamed to admit they shopped resale. Over the years a new image of resale has emerged and we have experienced a dramatic change in attitude towards this industry.
The stores are brightly lit, beautifully displayed, well organized and usually smell of potpourri or scented
air fresheners. It is not unusual to go into a NARTS member store and see crystal chandeliers or track lighting, mirrored or slat walls, and often a comfortable seating area with magazines and refreshments. You will find the merchandise well organized and artfully displayed. Furniture stores arrange their merchandise in vignettes, giving you
decorating ideas for your own homes. Apparel stores mix and match merchandise that may have come in from different consignors, offering unique ideas for a complete look. The most noticeable change we have experienced has been the change in attitude! People are PROUD to be shopping resale. They are savvy shoppers who love to save money, enjoy the unique items they find in resale shops, and savor sharing the "thrill of the hunt" with their friends and family.
Q. What do you foresee as the future of the resale
industry?
Resale will continue to gain popularity and become an even more important segment of the retail industry.
Word of mouth is constantly spreading the value and excitement of resaling as a
fun, easy and friendly shopping experience. Today's shoppers are value conscious. Years ago,
during the era of "conspicuous consumption", some liked to boost about how
much they paid for something... today's consumer brags about how little
they paid! Today's shoppers are also environmentally conscious,
making recycled clothing and furnishings a hot commodity.
We also foresee more shops becoming aware of
the need for continuing education in this industry to meet the competition they
have from both other resale shops and discounters. This will result in more
professional resale shops, and thus more selection and value for
consumers. More resale shops are opening every week as people become interested
in our industry as an inflation proof business in an unsettled economic climate.
The following articles contain information of interest to
reporters:
How to Shop Resale
How to Prepare Items for Resale
The Facts On Fakes!
Resale
Details - Consumer Ezine Archives