Sunday, January 31, 2021

Agenda Highlights

Note: All times are EST — CST = 1 Hour Earlier | MST = 2 Hours Earlier | PST = 3 Hours Earlier

Saturday, January 30th

9:00 PM - Pre-Seminar Social Tables - Join your peers, with your favorite beverage and snack, for a casual get-together.

Sunday, January 31st

10 AM   Morning Networking - Start the day chatting with your peers as you enjoy your coffee and snacks!
10:30 AM  

Morning Presentation: Colleen Lloyd-Roberts
Website Statistics, How To Read, Understand & Use Them To Grow Your Website

Would you drive your car if your gauges weren’t working? If the speedometer didn’t work and you didn’t know how fast you were going, would you drive your car? If the gas tank gauge wasn’t working and you didn’t know how far you could go, would you drive your car? You might drive your car if the temperature gauge wasn’t working but how quickly would you make an appointment with your mechanic to get it fixed?

Gauges in cars are important for the health of the car and for how effectively we drive them. Your website has gauges too that are just as important. They tell us exactly how well our website is operating and exactly what areas we need to focus on to increase traffic & sales. In this workshop, I’m going to walk you through those “gauges.” You’ll learn what to look for and how to make adjustments so you have a healthy, website growing in traffic and sales. 

Colleen Lloyd-Roberts, of Monkeys In Hats, majored in Retail and Business Management with a Minor in International Marketing & Business. She held several retail sales and management positions before landing her dream job at the age of 20 in Shopping Center Development with Simon Property Group where she worked with Entrepreneurs. She then went on to become President of a $50 million retail company and eventually became an Entrepreneur herself launching numerous successful ventures including being among the first e-commerce retailers & digital marketers.

11:30 AM   Live Q&A with Colleen
12:30 PM - 1:30 PM   Lunch Break
1:30 PM  

Afternoon Presentation: Melissa Morales
Six Figures a Month, Seven Figures a Year on Facebook Live? Yes, You Can!

While frightening at first, COVID has pushed all of us out of our comfort zones and shown us our weaknesses in business, while also showing us how we can be more efficient and productive with less of everything. Gross is irrelative to Net and should be watched carefully. Not doing the same gross sales as last year, but increasing your net makes you a shark in the business world. Think of the possibilities.

Having a online presence is no longer enough—now you have to marry all your social effort and ENGAGE to the point that they are tired of seeing you! Facebook Live, Instagram Live, stagnant posting, movement posting, being real and open and authenticate while not alienating people in this touchy climate is difficult. People need positively, laughter and escape in these trying times. Let them remember your business as what they searched for daily for relief.  Online selling is the key to surviving COVID.

In this presentation, you will learn how to integrate your Facebook Live & Website to not just survive but thrive!

Melissa Morales, owner of two locations of Back By Popular Demand (BBPD) and a NARTS Past Board Member, started working in the consignment industry at the age of 15 with no intention of ever purchasing or owning her own store. That changed in 2002 when she purchased BBBP. Melissa was on the forefront of the LIVE “Online Shopping” for Facebook and has since found a whole new world in online selling.

2:30 PM   Live Q&A with Melissa
 4:00 - 6:30 PM  Networking

If you can't attend January 31st... presentations and handouts will be available on-demand for you to watch at your convenience!